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    Sales & Marketing Training

    Market overview and main types of medical equipment

    Challenges and drawbacks of the existing medical equipment and new technical solutions

    Effective promotional tools and techniques for new medical technologies

    Set of events that guarantees sales of medical equipment

    Training Program

    For Marketing & Sales Managers of MSW Distributors

    • Basic knowledge on the main types of medical equipment and application areas. Medical equipment market overview
    • Main market players
    • Overview of medical equipment available on the market
    • Technical /commercial advantages and disadvantages of medical equipment available on the market
    • Drawbacks of existing medical equipment and technical solutions offered by MS Westfalia – unique selling points
    • Effective promotional tools and techniques for new medical technologies (elevator pitch, cross-selling, signature dish, etc.), as well as hands-on training on presentation skills
    • Strategic partnership with distributors in promotional activities for medical equipment
    • Effective promotional events for medical equipment (workshops, exhibitions, congresses, etc.)
    • Effective techniques to attract customers
    • Customer classification and individual approach to each customer group
    • Customer follow-up
    • Effective equipment demonstration
    • FAQs


    No events


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