On 29-30 April MS Westfalia conducted a sales and marketing training for distributors of medical equipment. During the training, participants learned about our new product MythoVent, innovative technologies and methods of sales and promotion.
On 29-30 April 2014 a Sales and Marketing training was conducted for distributors of medical equipment as part of MSW Academy educational project.
Distributors from Mexico, Saudi Arabia, Egypt, Vietnam and Lithuania came to the company’s headquarters (Troisdorf) for the event. Our primary goal was not only to introduce our unique ICU Station MythoVent, but also share our ideas and experience in the field of sales and promotion of the latest ICU technologies.
We tried to make our training as informative and interactive for the participants as possible. The training program included:
• Basics in medicine (lung, heart, diseases)
• Monitoring of vital parameters (ECG, NIBP, SpO2)
• Respiration (principles, device settings & monitoring)
• Hands-on workshop on MythoVent
During the training, participants had interactive practical tasks on advanced sales techniques of medical equipment and unique MSW marketing and promotional tools.
All participants showed great interest in new technologies, participated in interactive part with enthusiasm, asked questions and shared their own experience.
MS Westfalia GmbH thanks the participants of the training for the unforgettable interesting time that we spent together.